Wednesday, 28 January 2015

Encountering some problems with the text used in our video

Since the first teacher feedback session yesterday, the main piece of negative criticism which stood out to the group was the idea that the display of 'Passion Pit' and the song title 'Constant Conversations' gives the music video a documentary atmosphere which doesn't seem to work, and that we need to change it or play around with it. 

However, as previously stated, collectively we decided that we would try whatever we could so that we didn't need to remove it from our video, as we all really like the feature and we think it is a good  inditronica genre convention within music videos; it relates to the Passion Pit's other music videos which feature a very similar convention and it also introduces the artist and the song, which we felt was a good idea as they are not a very well - known band; it therefore helps the audience to become familiar with the band's identity. 

We therefore continued to look into other music videos, in particular Passion Pit's videos, but also from other artists within the indietronica genre in order to see their style of music video and how, if at all, they choose to display the artist and song title. From this research we noticed that in fact many music videos share the same style as we had which obviously wasn't helpful considering we have to remove the text displayed at the beginning of our video - which is a real shame. 

However, from this extensive research, we noticed that Passion Pit's original music video to Constant Conversations (as previously shown) features the artist title and song title in separate shots, which didn't help us considering we needed to find an alternative way of displaying these titles. We then stumbled across Passion Pit's video for 'Talk A Walk' which displays a different way of the song and artist titles: 



Therefore, we decided that it was probably best to scrap the initial display of the artist and song title being separate, and to merge them together at the beginning of our video, in order to remove the documentary-feel:






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